TAVAT draws upon the world of luxury travel for inspiration.
The Traveling Man goes by air. He is someone that is on the move and enjoys the moment.
Tactile gives the individual the choice to live in his lifestyle: from city-to-city, he is a fast- moving globetrotter. He has no choice but a tight schedule to adhere to.
Tactile is the ideal companion for an extraordinary voyage.


Professor Norman Schureman, of the Art Center College of Design, truly leaves a legacy as TAVAT reveals an innovative masterpiece.
The Tactile hinge embodies Norman’s design sense: minimal and functional, iconic in design, perceivable to the touch, and improves with age just like a new Italian wine.
TAVAT is taking the greatest eyewear-making traditions to more stylish and sophisticated heights. Tactile is evolutionary, refined and elegant.


The Tactile Collection was founded on improving upon the generic and repetitive. With the development of the original hinge by our designer Norman Schureman, our Tactile Hinge gives our frames a uniqueness found nowhere else experienced in eyewear. As the word suggests, “tactile” means perceivable to the touch, thus beckoning for an interaction of the senses, giving each frame a voice of its own, adding to their personality and individuality.
We compare our Tactile hinge to the engines of supercars. Every engine has a unique sound defining the car as well as the heart of the brand. Our Tactile hinge is no different… due to its individual sound and feeling from the clicks of one Tactile frame to that of the next. Having this extra sensory relation to the frame is what sets us apart from the competition, and ultimately leaves TAVAT with a timeless imprint within our industry.